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Develop an assignment that would assess a college student's ability to "create and maintain a professional online presence as a journalist."

Assignment: Create and Maintain a Professional Online Presence as a Journalist

Objective: To demonstrate the ability to create and maintain a professional online presence as a journalist by creating and managing a personal website, social media accounts, and online portfolio.


  1. Create a personal website using a website builder or content management system such as WordPress or Squarespace. The website should include the following:

    • A professional bio
    • A portfolio of your work as a journalist
    • A contact page
    • A blog, if desired
  2. Create and maintain professional social media accounts on at least two platforms, such as Twitter, LinkedIn, or Instagram. The accounts should be used to share your work, promote your personal brand, and engage with other journalists and industry professionals.

  3. Develop an online portfolio that includes a selection of your best work as a journalist, along with any awards or accolades you have received. The portfolio should be easily accessible from your personal website and social media accounts.

  4. Participate in online journalism communities and engage with other journalists, such as joining groups on LinkedIn or participating in Twitter chats.

  5. Throughout the course of the assignment, you will be expected to regularly update your website and social media accounts, as well as your portfolio.

Grading Criteria:

  • Creativity and professionalism of the personal website, social media accounts, and online portfolio
  • Consistency and frequency of updates to the website and social media accounts
  • Engagement and participation in online journalism communities
  • Quality of the work included in the online portfolio


  • A link to the personal website
  • A link to the online portfolio
  • A link to the social media accounts
  • A report discussing the strategies used to create and maintain the professional online presence and the engagement in online journalism communities.